Digital Marketing agency for FMCG brands.

Scaling an FMCG brand in today’s market means more than shelf visibility — it’s about owning the digital shelf too. At Adnomics, we combine performance marketing, creative storytelling, and data-driven insight to help FMCG brands grow market share, drive trial, and build lasting loyalty online.

Alex, Paid Media Director
With Adnomics: 4 Years

Brands trust us.

Paid media built for FMCG brands.

As a digital marketing agency for FMCG brands, we specialise in helping fast-moving consumer goods companies grow profitably through data-driven paid media and creative strategy. With our experience across beverages, snacks, personal care, and household goods, we understand the importance of reach, frequency, distribution support, and consistent new-customer acquisition in a highly competitive category.

Let's chat
Three young professionals in an office looking at a computer screen, with one woman standing and two men seated.

Growing FMCG brands
with paid media.

Paid
Social.

We help FMCG brands stand out on Meta, TikTok, and Pinterest with creative that connects emotionally and inspires purchase — from awareness through to conversion.

Search & Shopping.

Be discoverable when shoppers are looking for your products. We run high-performing Google Search, Shopping or PMax campaigns that capture intent and drive action.

Creative Analytics.

Know which visuals drive awareness and sales. Our creative analytics tools break down which formats, hooks, and messages resonate best with your audience — so you can scale high-performing assets confidently.

New Customer Acquistion.

Grow your buyer base profitably. We focus on acquiring new customers while maintaining efficiency — building data-backed strategies that blend awareness with measurable ROAS.

Why work with us?

As a digital marketing agency for FMCG brands, we specialise in helping fast-moving consumer goods businesses scale profitably through targeted paid media and creative strategy.

We understand the unique challenges FMCG brands face — from tight margins and fierce competition to rapidly shifting consumer trends. Our campaigns are built to deliver consistent results, whether you’re launching a new product or expanding into new markets.
Let's chat

Campaign structure.

We create an account structure that is designed for scalability and profitability.

Feed optimisation.

Optimisation of your product feed ensures your data is accurate and primed for success.

Budget allocation.

Maximise every pound spent by ensuring budget is allocated to drive incremental revenue.

What our clients are saying.

"Adnomics are a fantastic agency to work with. The team have always been very supportive, forthcoming with ideas and communicative. They've helped reduce our cost per sales year on year from our paid media activity, whilst also growing revenue at the same time."

Amanda Fullalove
Ecommerce Manager

"Adnomics have been key to RIXO's online growth. Their strategies have helped increase our new customer acquisition and revenue across our paid media, all with clear communication and reporting. They have become an extension of the RIXO team. "

Emma Williams
Head of Digital

"Adnomics were brought in at speed to replace another agency during peak. The team picked up the account with ease and were able to make immediate improvements to performance within a week of taking it over, and we are continually hitting our ROAS targets. "

Beth Francis
Marketing Director

Client success stories.

RIXO

Driving new customer acquisition with paid search & social for this iconic British brand.

Read Case Study

The Fold

Unfolding new customer success across Paid Search & Paid Social.

Read Case Study
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Sophia Alexia

Scaling sales and revenue with paid search and paid social.

Read Case Study

Hayley Menzies

Improving ROAS across paid search & paid social.

Read Case Study

Have
questions?

Hiring an fashion marketing agency is a big decision, and it’s only natural to have questions. Here are some of the ones we hear most often.

Which types of ecommerce brands do you work with?

We work with ambitious ecommerce brands across fashion, beauty, home, and lifestyle, typically those with an established customer base already and are looking to improve their digital marketing.

Who will be working on our account?

Every Adnomics’ client has a dedicated team working on their account - This ensures we can develop an in-depth understanding of your business, marketing and challenges.

How often can we expect performance updates?

You can expect regular performance updates from your dedicated team. All clients receive a weekly report, weekly calls and access to our custom built real-time reporting platform, ADX.

Can you help us expand internationally?

Absolutely. We manage campaigns across the UK, US, Europe, Middle East and Asia. Understanding the nuances of scaling ecommerce brands overseas is key to the success of your paid media.

Can you help with our creative strategy?

Creative makes or breaks your ecommerce paid social performance. We use a powerful creative analysis framework to test and measure performance across different assets, helping identify what resonates best with your audience at each stage of the funnel. This ensures every creative decision is backed by data.

Ready to grow your FMCG brand?

Let's Chat
You'll hear back from us within 2 hours.
Our team is everything.

We don't put management layers between you and your team like traditional agencies.
Fashion-Focused

We’ve partnered with fast-moving consumer brands across categories like energy drinks, skincare, and lifestyle — helping them grow online through data-led media and creative strategy.
Paid media focused.

We only focus on paid media to ensure we extract maximum value from the ever-changing ad landscape.
Growth, not workload.

We're extremely responsive and proactive, so unlike other agencies, you won't need to babysit us.

About Adnomics.

At Adnomics, we specialise in driving profitable revenue growth for ecommerce businesses, whether they’re established retailers or innovative direct-to-consumer brands.

As an agency, we intentionally partner with clients where we can make the biggest impact, integrating seamlessly into their business operations to act as an extension of their marketing team. This close collaboration allows us to deliver tailored solutions that align with their goals and challenges.

We’re equally committed to fostering a positive and empowering environment for our team. Adnomics offers flexible working schedules, competitive compensation, and the opportunity to work from anywhere in the world for one month each year, ensuring our team thrives both personally and professionally.

At Adnomics, we believe that happy teams drive exceptional results.

Ready to scale?
Let's chat.

Let's chat
Our mission is to scale ambitious ecommerce brands, deploying innovative digital marketing tactics, through an intimate service style - raising the bar for paid media agency services.

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E1 Studios
3-15 Whitechapel Road
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